Client: Fundación Secretariado Gitano
Agency: JWT Madrid
Art Direction: Ignacio Bárcena & Ignacio Rojo
"Lección Gitana" is a book that promotes sensibilization and understanding of Gypsy community in Spain and fights against discrimination.
This campaign is about history, culture and social relations.
Personally, I learnt a lot while drawing this project. It is true that history of Gypsy communities is mostly unknown to most of us. So I had I great time reading these stories.
My prefered one, the epic adventure of Rukeli, the gypsy boxer that nocked out nazis back in the day.
Thank you for watching :)
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